00426nam a22001577a 4500003000400000005001700004008004100021020001500062040000800077082002300085100002800108245005200136260003300188300001100221650003600232OSt20140324044017.0030206s2002    ck            000 0 spa d  a9681802543  cOSt04221aR 658.803bFIS1 aFischer Rossí, Konrad00aGlosario de mercadeo / cKonrad Fischer Rossí  aMéxico : bLimusa, c1982.  a217 p.042LEMBxMERCADOTECNIA-DICCIONARIO