00658nam a22001817a 4500003000400000005001700004008004100021020001800062040000800080082002000088100001900108245006300127250001100190260003500201300007500236650007800311856008700389OSt20210907101941.0030206s2002    ck            000 0 spa d  a9786073217224  cOSt04221a658.8bK6851 aKotler, Philip00aFundamentos de Marketing / cPhilip Kotler; Gary Armstrong  a11 ed.  aMéxico : bPearson , c2013.  a506 p.bApendices, Glosarios, Referencias e Indices al final del libro042LEMBxMERCADEOxMERCADEO DE SERVICIOSxSERVICIO AL CLIENTExMERCADOTECNIA  uhttps://drive.google.com/file/d/1667h2ALjWv9NbzistMfY-ztY_ZYHlhUn/view?usp=sharing