@book{8251,
	author = {Mèndoza, Josè Edwin   },
	title = {Ejecutivo de cuentas y estratègias pùblicidad comercial S. A. de C. V. Lowe and Partners Worldwide /  },
	publisher = {Universidad de San Pedro Sula, },
	year = {2013.},
	address = {Honduras, San Pedro Sula :}
}