000 00496nam a22001937a 4500
003 OSt
005 20160831202017.0
008 030206s2002 ck 000 0 spa d
020 _a9688805904
040 _cOSt
082 0 4 _221
_a658.8
_bK685
100 1 _aKotler, Philip
_9979
245 0 0 _aMercadotecnia /
_cPhilip Kotler; Gary Armstrong
250 _a6 ed.
260 _aMéxico :
_bPrentice-Hall,
_c1996.
300 _a820 p.
650 0 4 _2LEMB
_xMERCADOTECNIA
_93960
942 _2ddc
_cBK
999 _c1492
_d1492