000 00511nam a22001937a 4500
003 OSt
005 20140626153049.0
008 030206s2002 ck 000 0 spa d
020 _a9789701072813
040 _cOSt
082 0 4 _221
_a658.802
_bK475
100 1 _aKerin, Roger A.
_93261
245 0 0 _aMarketing /
_cRoger A. Kerin; Steven Hartley; William Rudelius
250 _a9 ed.
260 _aChina :
_bMcGraw-Hill,
_c2009.
300 _a745 p.
650 0 4 _2LEMB
_xMERCADOTECNIA
_93262
942 _2ddc
_cBK
999 _c2978
_d2978