| 000 | 00477nam a22001817a 4500 | ||
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| 003 | OSt | ||
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| 008 | 030206s2002 ck 000 0 spa d | ||
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_221 _a658.8 _bR547 |
| 100 | 1 |
_aRies, Al _93967 |
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_aLa guerra de la mercadotecnia / _cAl Ries; Jack Trout |
| 260 |
_aMéxico : _bMcGraw-Hill, _c1988. |
||
| 300 | _a213 p. | ||
| 650 | 0 | 4 |
_2LEMB _xMERCADEO _xCOMPETENCIA _93969 |
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_2ddc _cBK |
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