| 000 | 00562nam a22001937a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20150713191114.0 | ||
| 008 | 030206s2002 ck 000 0 spa d | ||
| 020 | _a9789702612841 | ||
| 040 | _cOSt | ||
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_221 _a658.4027 _bL364 |
| 100 | 1 |
_aLane Keller, Kevin _93901 |
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| 245 | 0 | 0 |
_aAdministración Estratégica de marca branding / _cKevin Lane Keller |
| 250 | _a3 ed. | ||
| 260 |
_aMéxico : _bMcGraw-Hill, _c2008. |
||
| 300 | _a692 p. | ||
| 650 | 0 | 4 |
_2LEMB _xADMINISTRACIÓN INDUSTRIAL _xPLANIFICACIÓN INDUSTRIAL _93902 |
| 942 |
_2ddc _cBK |
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